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Matthew McConaughey trademarks his catchphrase in a bid to beat AI fakes

By Scott Simon
Published January 17, 2026 at 5:43 AM MST

"Alright, Alright, Alright!" Film actor Matthew McConaughey has trademarked his voice and image in a bid to combat AI fakes.

Copyright 2026 NPR
Scott Simon
Scott Simon is one of America's most admired writers and broadcasters. He is the host of Weekend Edition Saturday and is one of the hosts of NPR's morning news podcast Up First. He has reported from all fifty states, five continents, and ten wars, from El Salvador to Sarajevo to Afghanistan and Iraq. His books have chronicled character and characters, in war and peace, sports and art, tragedy and comedy.
See stories by Scott Simon